Legal Marketing Professional

Siri & Glimstad | New York, NY, United States

Posted Date 7/24/2022
Description

Siri & Glimstad LLP is seeking to hire a full-time legal marketing professional. This position will offer an experienced legal marketer the opportunity to actualize their extensive knowledge of traditional marketing methods and principles at a national law firm.

Desired Candidate:

    • ~10 years of experience in traditional and digital marketing methods at a mid to large law firm, or marketing firm that serviced law firms
    • Ability to design marketing campaigns and measure ROI
    • Proven track record of marketing large-scale legal matters and driving projects to successful completion
    • Demonstrated history of increasing a law firms’ revenue

Responsibilities:

    • Help maintain website and marketing analytics platforms (e.g., Google Analytics, Facebook, Instagram, and other platforms)
    • Contribute to the firm’s marketing, communication, branding, and business development efforts 
    • Develop data-driven marketing strategies and analyze digital marketing trends in the local market, including competitors, to develop clients and business for the firm 
    • Launch traditional marketing strategies for the firm, i.e., billboards
    • Use social media and create online content following search engine optimization (SEO) and pay-per-click (PPC) best practices to create consistent top-of-mind campaigns for lead generation  
    • Organize short- and long-range objectives with the Managing Partner and provide information pertinent to decisions affecting the firm 
    • Facebook Ads, B2B networking, video editing, and Adobe Suite 
    • Organize and summarize internal and external data and information for regular presentation to decision-makers within the firm 

Qualifications:

    • Proven working experience in traditional legal marketing
    • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate 
    • Demonstrable experience leading and managing marketing database, email, social media, and/or display advertising campaigns 
    • Experience in optimizing landing pages
    • General knowledge of Google Analytics
    • Photo or video editing experience a plus. Proficiency in Adobe Photoshop, Adobe InDesign, Adobe Illustrator 
    • Excellent time management skills with a proven ability to meet deadlines
    • Ability to maintain confidentiality, exercise discretion, and have good judgment 
    • Ability to consistently adhere to ethical rules governing legal practices

To be considered for this full-time remote position, please submit your resume and a cover letter to hr@sirillp.com.

 

About the Firm:

Siri & Glimstad LLP is a fast-growing law firm that represents clients in complex civil litigation matters.  For more detailed information about our practice areas, success stories, and team of professionals, please visit our website at www.sirillp.com. We look forward to speaking to you!

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