Marketing CoordinatorAMMOSQUARED INC
Reports To: Director of Marketing
Build Your Marketing Career in the Firearms Industry
Are you looking for a marketing role where you can learn, grow, and make a real impact?
AmmoSquared is looking for a Marketing Coordinator who wants to build a long-term career in marketing while working in an industry they're passionate about.
This role is ideal for someone early in their career who enjoys shooting, understands firearms culture, and wants hands-on experience across email marketing, influencer marketing, affiliate programs, customer retention, analytics, content operations, and marketing strategy.
You'll work directly with our Director of Marketing and gain exposure to nearly every aspect of a growing marketing department.
This isn't a role where you'll spend your days grabbing coffee or sitting in endless meetings.
You'll help launch campaigns, work with influencers and creators, analyze performance data, support customer programs, and learn how marketing drives business growth.
If you're organized, eager to learn, and excited about the Second Amendment community, we'd love to talk with you.
A Note About Culture Fit
AmmoSquared serves firearm owners, shooting enthusiasts, hunters, competitive shooters, and Second Amendment supporters across the country.
Applicants should have personal experience with firearms and shooting sports. You do not need to be an expert, but familiarity with firearm safety, shooting culture, and the Second Amendment community is important for success in this role.
The ideal candidate will be comfortable creating marketing content for this audience, engaging with industry partners and influencers, and representing a brand that serves the firearms community.
What You'll Learn
This position offers hands-on experience in:
Email Marketing
Affiliate Marketing
Influencer Marketing
Customer Retention
Marketing Analytics
Marketing Operations
Loyalty & Referral Programs
Campaign Management
Marketing Technology Platforms
Content Marketing
Brand Building in the Firearms Industry
You'll work directly with leadership and gain experience that many marketers don't get until much later in their careers.
What a Typical Week Looks Like
No two weeks are exactly the same, but here's an example:
Monday
Review marketing performance from the previous week
Update project timelines and marketing calendars
Organize assets for upcoming campaigns
Tuesday
Prepare influencer and ambassador swag kits
Review affiliate applications
Coordinate marketing projects and deliverables
Wednesday
Schedule email campaigns
Conduct quality assurance checks before deployment
Organize content and marketing assets
Thursday
Pull affiliate, influencer, and campaign performance reports
Track sign-ups and activations using AmmoSquared tools and dashboards
Collect customer stories, testimonials, and content opportunities
Friday
Meet with the Director of Marketing to discuss upcoming initiatives
Support customer retention projects
Help prepare campaigns and promotions for the following week
What You'll Be Responsible When Fully Operational
Marketing Operations
Maintain marketing calendars and project timelines
Coordinate campaign assets and deliverables
Support campaign execution across multiple channels
Maintain marketing documentation and processes
Organize creative requests and marketing resources
Email Marketing Support
Organize campaign assets and content
Schedule email campaigns
Conduct quality assurance reviews
Coordinate revisions with external marketing partners
Help analyze campaign performance
Maintain campaign documentation and reporting
Affiliate & Influencer Programs
Review and approve affiliate applications
Coordinate influencer and ambassador outreach
Prepare and ship swag kits
Process monthly affiliate and influencer payouts
Track affiliate and influencer performance metrics
Content & Asset Management
Organize and maintain marketing asset libraries
Publish approved content across company websites and educational resources
Maintain marketing swag inventory
Coordinate ordering of promotional materials and branded collateral
Help organize customer testimonials and content assets
Reporting & Analytics
Pull monthly marketing reports
Track campaign, affiliate, and influencer performance
Compile data from marketing platforms including Klaviyo, Google Analytics, SEO, and internal reporting tools
Prepare reporting packets and dashboards
Help identify trends and opportunities
Customer Marketing Initiatives
As you grow into the role, you'll have opportunities to support:
Loyalty Programs
Referral Programs
Member-Only Content
Customer Engagement Initiatives
User-Generated Content Campaigns
Gift Ammo Program Enhancements
New Product Launches
Administrative & Operational Support
Process and document marketing expenses
Maintain vendor and project records
Support department organization and operational improvements
Assist with special marketing projects as assigned
Who We're Looking For
You may be a great fit if you:
Recently graduated or have 1–3 years of marketing experience
Have personal experience with firearms, hunting, competitive shooting, concealed carry, or recreational shooting
Understand and appreciate the culture, values, and responsibilities that come with firearm ownership
Are highly organized and detail-oriented
Enjoy learning new skills and systems
Can manage multiple projects at once
Take ownership and follow through on responsibilities
Communicate professionally and confidently
Are comfortable working in a fast-paced environment
You don't need to know everything on day one.
We're looking for someone who is coachable, motivated, curious, and excited to build a career.
Growth Opportunities
We view this role as a launchpad, not a dead-end position.
The right person will gain exposure to nearly every area of our marketing operation and will have opportunities to take ownership of larger initiatives over time.
Potential future paths include:
Marketing Specialist
Marketing Manager
Customer Marketing Manager
Marketing Operations Manager
Partnerships & Affiliate Manager
Why AmmoSquared?
We're not a massive company.
We're a small, fast-moving team where your work matters, your ideas are heard, and your contributions directly impact company growth.
You'll work alongside passionate people who care about freedom, personal responsibility, and protecting the Second Amendment.
You'll have direct access to leadership, opportunities to contribute your ideas, and the chance to develop skills that will accelerate your marketing career.
If you're looking for a place to learn, grow, and build a meaningful marketing career while serving the firearms community, we'd love to hear from you.
About Us
We didn't create another gun or ammo store. We created a new category.
Culture is very important to us.
You’ll become a top Candidate if:
You provide a cover letter expressing you interest in the role and make the connection from you skills to what we do. This is your first test.
Understand the mindset of responsible gun owners and prepared citizens
You are willing to work collaboratively and learn
What We Offer
Competitive salary and benefits package (health, dental, vision, 401(k))
100% premium coverage for dependents and 90% premium coverage for dental and vision
Firearms training and ammunition-related perks
Opportunity to join an innovative and growing company
Stock options available
Opportunity to work in the firearms industry
