Audience Development DirectorThe Christian Post

Job Summary

CP is seeking a driven, energetic, and innovative director of Audience Development to oversee our online audience across platforms. The ideal candidate has extensive experience working with audience analytics and using data insights to create and implement audience growth strategies for acquisition and retention.

Responsibilities

+ Analyze traffic performance across platforms to create effective strategies for audience growth

+ Lead in the creation, implementation, analysis, and optimization of audience growth and retention strategies based on data

+Identify business growth opportunities 

+Collaborate with cross-functional teams to align growth strategies

Qualifications
  • 5+ years of digital audience strategy experience, with strong marketing analytics, content marketing, and online engagement skills

  • Proven track record of digital audience expansion 

  • Strong communication and collaboration skills with senior executive leadership, department leaders and external partners

  • Ability to identify business growth opportunities and align strategies 

  • Agree with The Christian Post’s statement of faith

  • Must work in-person in the Washington, D.C. office full-time

    Preferred Qualifications:

  • Established relationships with management of traffic channel platforms

  • Experience working with newsroom or in media

Requirements
  • Digital Analytics Tools5+ years
  • SEO Strategy5+ years
  • Content Distribution5+ years
  • Strategic LeadershipAverage - Strong
  • Data-Driven Decision MakingAverage - Strong
Nice to Have
  • Social Media Marketing2 - 5 years
  • Email Marketing2 - 5 years
  • Cross-Functional CollaborationGood - Excellent
About Us

We are The Christian Post (CP), one of the leading daily Christian newspapers.  Our headquarters is in Washington, D.C., and we have a bureau office in Dallas.  We cover news that is of interest to American Christians, particularly evangelicals, ranging from topics that include church, international, politics, entertainment, and more.  Our mission is to serve the world by providing professional journalism from a biblical perspective.   

Applicants must
  • Include a cover letter with resume

  • Provide 3 references

Benefits
  • Paid parental leave

  • Paid time off

  • Paid floating holidays

  • Health Insurance

  • Vision Insurance

  • Dental Insurance

Job Roles
Marketing | Media-Journalism | Strategy-Planning
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