Charitable Direct Marketing CopywriterAmerican Target Advertising, Inc.
Wanted: Elite Charitable Fundraising Copywriter Who Can Cut Through the Noise
Are you a master of words with the power to command attention and move people to action?
We’re on the hunt for a top-level charitable fundraising copywriter who doesn’t just write — but crafts emotionally intelligent, results-driven narratives that inspire generosity and encourage donor loyalty.
At ATA, we believe that great copy doesn’t just raise money — it deepens relationships, builds movements, and transforms lives. We’re looking for a seasoned creative who’s as comfortable writing a multi-touch campaign as shaping a donor journey with clarity and heart.
What You’ll Do:
Write emotional fundraising copy that persuades — from donor emails and direct mail to landing pages, newsletters, and everything in between.
Develop campaigns that align with client brand voice and stirs readers to act — now.
Partner with strategy, design, and digital teams to conceptualize, test, and refine compelling campaigns.
Serve as the lead storyteller for our donor communications — making complex ideas simple, and urgent needs irresistible.
Optimize for response. You know how to write for opens, clicks, and conversions — and you’re hungry to beat your last best.
Who You Are:
A persuasive communicator with 5+ years of high-performing fundraising or direct response writing experience (agency or nonprofit side).
A conceptual thinker who can build a narrative arc across multiple channels.
Strategic, curious, and relentlessly reader-focused. You write to move hearts and shift behavior.
Insight-driven. You thrive on understanding donor psychology, testing, and data.
Self-directed, deadline-driven, and innately collaborative.
You’ll Thrive Here If You:
Are energized by meaningful, purpose-driven work.
Enjoy monitoring and learning from the data feedback of your marketing campaigns.
Can take and give constructive criticism like a pro.
Bring a sharp pen, a strong work ethic, and a genuine passion for making good things happen in the world.
We Value You, and We Show It:
If you are truly top tier, we’ll show our appreciation with a six figure salary AND quarterly performance-based incentive bonuses. Plus, in addition to vacation all employees receive the entire week between Christmas and New Years off with pay every year.
Of course, we offer a 401(k) and paid leave as well as health, dental, and vision insurance. If it fits your circumstances, you can enjoy flexible remote/hybrid working options, including working from home in other states.
We believe in lifelong learning. So, you’ll be encouraged to take time for outside seminars to hone your craft and swap ideas and tips with others in our creative team. If you find such collaboration stimulating, then we might be just the agency to call your work home.
Many of our people have been with us for several decades while some prodigals left our agency for what they thought were greener pastures -- only to come back. They’ve been met with open arms upon their return.
Our Agency Might be for You If You:
ü Can craft positioning and messaging aligning with broader client goals.
ü Master client brand voice to express it consistently across campaigns and channels.
ü Ensure precise and polished copy that is not only accurate but compelling at every level, from headline to fine print.
ü Apply behavioral psychology to capture donor attention and motivate action.
ü Are a student of marketing
Sound like you?
This is more than a job — it’s a chance to use your craft to make a measurable difference as well grow professionally in a nurturing environment.
Send your concise resume, a “wow” fundraising sample, and a persuasive cover letter that motivates us to want to explore with you how we can best serve one another to [email protected].
