Digital Marketing DirectorUnreported Story Society
Job Summary
We're looking for someone with 5-10 years of experience as a Digital Marketing Director to lead our digital marketing efforts. You'll be responsible for creating and executing a vision for our online presence, generating growth and engagement with our content. The ideal candidate will be well-versed in various digital marketing channels and stay up-to-date with the latest trends and best practices.
Responsibilities
- Develop and implement a comprehensive digital marketing roadmap to increase brand awareness and engagement.
- Utilize PPC, SEO, Google Analytics, and social media campaigns to drive growth and analyze performance using KPIs.
- Manage digital marketing channels (e.g., website, social media, email) to ensure brand consistency and promote our weekly podcast.
Qualifications
- Proven experience in a leadership role within digital marketing.
- Demonstrated ability to stay current with digital technology developments and industry best practices.
- Strong analytical skills to evaluate marketing plan performance and align with marketing budget.
Requirements
- Digital Marketing•5 - 10 years
- Social Media•5 - 10 years
- SEO Copywriting•3 - 5 years
- Google AdSense•5 - 10 years
- Google Analytics•3 - 5 years
Nice to Have
- Video editing•3 - 5 years
- Web Design•2 - 5 years
About Us
Unreported Story Society, founded by Ann McElhinney & Phelim McAleer, is a non-profit dedicated to investigating and telling the stories that go unreported by the media. Past projects include movies "My Son Hunter", "Gosnell", "FrackNation", plays "October 7", "Ferguson", "18 Billion Dollar Prize", podcasts: "Climate Change on Trial", "The Kevin Spacey Trial: Unfiltered", "Serial Killer" and many more.