Marketing DirectorGenerations
Job Summary
We're looking for someone with 5-15 years of experience as a Marketing Director to join our team. The ideal candidate will have a strong background in marketing strategy, team leadership, and digital marketing tools. You'll be responsible for developing and implementing comprehensive marketing strategies to drive brand awareness and growth.
Responsibilities
As the Marketing Director, you will oversee and execute marketing strategies to grow Generations’ reach and engagement while aligning with our God-centered mission. Your key areas of responsibility include:
Digital Marketing
- SEO: Drive organic growth by optimizing website content and digital resources for search engines.
- Email Marketing: Develop and manage targeted email campaigns to engage, nurture, and inspire audiences.
- Paid Advertising: Manage campaigns across Google, social media, and other paid platforms to increase visibility.
- Social Media: Oversee content strategy and execution to grow engagement across platforms, promoting Generations’ resources and message.
- Website: Ensure it is updated, user-friendly, and optimized for engagement and conversions.
Events
- Promote in-person and virtual events that align with Generations’ mission and enhance its reach.
- Partner with ministry teams to develop event marketing materials and execute campaigns.
Media Distribution
- Oversee the distribution of Generations’ content (podcasts, videos, and other media) through digital and traditional channels.
- Collaborate with the production team to ensure timely delivery of content to various platforms.
Wholesale Distribution
- Develop and cultivate wholesale relationships to distribute Generation’s curriculum and discipleship resources
Qualifications
- Experience: 5+ years in marketing with a strong background in digital marketing and leadership roles.
- Skills: Proficiency in marketing tools such as Google Analytics, SEO platforms, social media management tools, and CRM/email marketing software.
Requirements
- A committed follower of Jesus Christ with a passion for advancing His kingdom.•5+ years
- Marketing experience•5+ years
- Strategic thinker
- Team Leadership
- Google Analytics, SEO platforms, social media management tools, CRM/email marketing software
About Us
We are Christians dedicated to passing on the faith through biblical discipleship and education. Our message of truth and relationships addresses the lost and lonely world by applying the Bible to every aspect of life. With a focus on family discipleship, education, economics, culture, eldercare, worldview, and theology, we equip families and churches worldwide through various resources and events.
Job Roles
Executive | Management | Marketing | Strategy-Planning
