Social Media Coordinator

JOB DESCRIPTION

Social Media Coordinator

Company:

Patriot Mobile

Location:

Grapevine, Texas

Job Type:

Full Time

Job Overview:

The Social Media Coordinator will report to the Marketing Content Manager, working primarily with the Marketing department and working secondarily with Public Affairs department for deliverables. This role is critical to increasing Patriot Mobile’s brand awareness, emphasizing our mission, creating a community, and positioning the Company as a thought leader in the Christian Conservative movement. This candidate must be a team player and ready and willing to dive in on special projects as needed. This position requires evening events and some travel to conferences and conventions as needed.

Essential Functions and Responsibilities:

• Follow current events through trusted media sources and create timely, impactful accurate, and visually attractive social content following sound design principles and brand standards with the goal of amplifying our voice, creating a community, and positioning the Company as a thought leader.
• Work with social media amplifiers to create and target digital media messaging with broad-based impact.
• Proactively monitor the Company’s online reputation through social and online aggregator tool (e.g. Meltwater) and alert the Marketing Content Manager of items requiring timely action.
• Proactively manage the Company’s online reputation (e.g. Google Review, Trust Pilot, BBB) by responding to social media posts, focusing on lead generation as well as resolving member issues (offline). Provide resolution to issues in a tactful manner to show follow-up.
• Create active dialogues in a positive, constructive manner, particularly focused on building an engaged community within all social engagement platforms, including the Patriot Mobile app.
• Create light graphic designs for promotions, socializing partner causes, or affiliates.
• Identify and follow trending conservative voices and share content.
• Post for Patriot Mobile holidays and ensure key profile images are updated appropriately. Coordinate with operations to ensure IVR messaging and specials align. Plan holiday calendar. Work with member service to learn of any work plans.
• Provide data required to report on social media metrics across all platforms and in areas assigned by the Marketing Content Manager.
• Create a calendar of Patriotic days and holidays, plan content, and post prior to 8 am on the respective days.
• Assist with events, as needed.

Required Knowledge/Skills/Abilities:

• Proven writing skills
• Project management
• Social media administrator experience
• Microsoft Office Platform to include excellent PowerPoint and Excel skills
• Various graphics programs, including Canva
• Comfortable working in a fast-paced, deadline-driven environment
• Self-driven team player with a positive attitude
• Experience with Wordpress CMS
• Excellent collaboration and communication skills
• Proactive, focused and dependable

Education and Experience:

• Bachelor’s degree, from a regionally accredited college, in Print/Broadcast Journalism, Communications, Political Science, or a related field.
• Knowledge of the political environment.

Physical Requirements:

• Must be able to sit or stand for long periods of time.
• Must be able to work in a variety of spaces to include cubicle, counter, and or desk areas.
• Must be able to lift and move items up to 25 pounds.