Director of Lead Generation

Story Real Estate | Moscow, ID, United States

Posted Date 8/09/2022


This is a SIX FIGURE OPPORTUNITY for the right individual.


Story Real Estate is the fastest growing, top producing real estate sales team in the four counties that it serves. We are a mission driven team with the mission of Helping Others Build Legacies. We find that our real estate team is the conduit through which we have the opportunity to make a BIG impact on our local communities. A real estate transaction often comes at a big live transition, and we consider it an honor to have the opportunity to enter into our clients’ story and guide them through that process. 

In addition to our passion for serving our clients, we are equally passionate about helping to build the legacies of those on our team and multiply the talents that we’ve been given. We work hard, play hard, embrace challenges, and are fiercely committed to the personal and professional growth of each individual on our team.


The Director of Lead Generation owns the lead generation processes for Story Real Estate. The Director is someone who can think big enough to create huge systems, while sweating the details that ensure those systems work. The Director is a natural leader, able to succeed by empowering others, with a strong focus on tracking results, maintaining accountability, and increasing efficiency. The Director is comfortable with both marketing and prospecting systems.

The Director works with the CEO, Director of Sales, Director of Marketing, and Director of Operations to ensure growth continues at a high level.


  • The Director of Lead Generation increases both the number and quality of leads at the Hub and in all Expansion Locations. 
  • Serves as the leader in new lead generation campaigns while increasing the efficiency of existing campaigns.
  • Manages the brand and naming for the Hub and all sales locations.
  • Creates marketing material and makes it available for the Hub and all sales locations.
  • Runs the outside sales department, increasing the database.
  • Runs the inside sales department, qualifying leads and creating appointments.
  • Supports Expansion Locations by developing lead generation campaigns to help with launches and to increase business going forward.
  • Creates standards and develops metrics to hold others accountable.
  • Creates and manages lead generation training for the entire system.


Starting salary $35,000-$50,000/year depending on experience with an override/bonus on leads closed through their efforts.


Salary35000.00 - 50000.00 Annual
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