American Target Advertising, Inc.

Position

Differentiate

Benefit

Brand

Raising Money and Building Large Donor Bases for Worthy Non-Profits since 1965

Founded in 1965 by current Chairman Richard Viguerie, American Target Advertising, Inc. (ATA) is the oldest and largest conservative direct marketing and fundraising agencies for nonprofit organizations.

ATA’s 80 world-class marketers specialize in the rapid growth of client donor bases, income and impact. Integrated multi-channel strategies combine cutting-edge techniques with time-tested direct response methods — many pioneered at ATA — using direct mail, email, phone, websites, video, print, broadcast ads and more.

The result:

• Over $7.8 billion raised for our clients’ many worthy causes.
• Over 86 Million donations